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Tag: retail strategy

Preemptive Customer Care is a strategic approach to designing customer journeys that not only delivers the best possible experience TODAY, but also proactively eliminates potential FUTURE points of disappointment before they occur. By anticipating customer needs and addressing issues before they arise, 
this approach fosters long-term satisfaction, trust and loyalty.
  • BRAND STRATEGY

Preemptive Customer Care – Customer Experience a Step Ahead

  • by Emil Kotomin
  • Posted on 12 March 202512 March 2025
  • BRAND STRATEGY

UNSOLICITED: Bang and Olufsen

  • by Emil Kotomin
  • Posted on 10 March 202111 March 2021
  • BRAND STRATEGY

UNSOLICITED: Tiffany & Co.

  • by Emil Kotomin
  • Posted on 10 February 202118 February 2021
  • BRAND STRATEGY

UNSOLICITED: LVMH+

  • by Emil Kotomin
  • Posted on 1 February 202124 March 2021
  • BRAND STRATEGY

UNSOLICITED: How Swarovski Could Become a Modern Luxury Brand

  • by Emil Kotomin
  • Posted on 27 August 202025 September 2023
Digital Ecosystems Take Over the Services Industry; Are You Ready?
  • BRAND STRATEGY

Digital Ecosystems Take Over the Service Industry; Are You Ready?

  • by Emil Kotomin
  • Posted on 12 December 201830 January 2021
  • CUSTOMER EXPERIENCE

Evolve or Die: How Traditional Retailers Could Disrupt the Game to Remain Relevant

  • by Emil Kotomin
  • Posted on 30 May 201724 March 2021
  • CUSTOMER EXPERIENCE

Wellness Vodka – Selling Hard Liquor to Millennials

  • by Emil Kotomin
  • Posted on 29 May 201724 March 2021
  • CUSTOMER EXPERIENCE

Amazon and the End of CPG Branding

  • by Emil Kotomin
  • Posted on 16 May 201724 March 2021
  • CUSTOMER EXPERIENCE

Wellness Vodka – The Environment

  • by Emil Kotomin
  • Posted on 1 May 20173 October 2023

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Topics

  • BRAND STRATEGY
  • CUSTOMER EXPERIENCE
  • ESSAYS
  • OPERATIONAL CULTURE
  • TECHNOLOGY
  • UNSOLICITED
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